Brand reviews
An analysis, not a lab test
Our scores rest on an analysis of what brands publish (website, product pages, formulas, prices, delivery and return terms) and on the experiences their customers share in public reviews.
From analysis to score, in 4 steps
- Collection: what the brand publishes and its customers' reviews.
- Scoring: each criterion of the category gets a score from 0 to 10.
- Overall score: the mean of the criterion scores, out of 10.
- Ranking: the brands of a category are sorted by overall score.
The site figures
These figures are computed from our data each time the site is updated, never written by hand.
- 4
- 7.7/10
Score distribution
- 8 and above 0
- 6 to 7.9 4
- 4 to 5.9 0
- under 4 0
Independence and affiliate links
Some links on this site are affiliate links: we may earn a commission if you make a purchase, at no extra cost to you. This never influences our scores or our reviews. No brand pays to appear in our rankings or to get a score.
